CONTRIBUTED BY THE MIX 

AUBURN —

A renowned and highly decorated Mobile, Alabama, women’s boutique is opening a second location in Auburn just in time for the new semester and football season. 

The Mix, located at 152 N. College St. in Toomer’s Corner, will open Sept. 1 from the hours of 10 a.m. to 7 p.m., and will bring “a Mix of styles, sizes and prices” as well as a personalized shopping experience for women of all ages to the Auburn/Opelika area. 

Owned and operated by Mobile native Caroline Ward, The Mix was named one of “The South’s Best Boutiques” by Southern Living Magazine in 2021 and the “Best Women’s Store in Mobile and Baldwin Counties” by Lagniappe Magazine recently through a vote of area residents.

The Mix first opened in Mobile in 2019 and has evolved into a prominent fashion destination in the South with customers from all over the country. Ward is eager to open a second location in Auburn and expand on her experience from the New York fashion industry and her fast-growing store in Mobile.

“Auburn has a thriving community, and we are thrilled to provide local women with an expanded selection of contemporary clothing and accessories, along with personalized styling services to enhance their individuality and express their unique fashion sensibilities,” Ward said. “We are bringing New York and LA styles to Auburn so people don’t have to travel to those cities and can buy the same clothes in Toomer’s Corner.”

For more information on the Sept. 1, 2023, grand opening and to stay up to date on the latest trends and promotions, follow @shopatthemix on social media or visit www.shopatthemix.com.