Leonard Joins Tigers as Director of Creative Content

Steven Leonard




Steven Leonard joins Auburn Men’s Basketball as the program’s new director of creative content.

 Leonard previously served as director of social video for the University of Virginia Athletics since 2019. There, he worked primarily with the men’s basketball program creating content (photography, videography and graphic design), which aided in the growth of the UVA Basketball brand. Leonard also created highlight packages for the Cavaliers’ 27 varsity sports.

“The addition of Steven Leonard to our staff as director of creative content is a game changer for our program,” said head coach Bruce Pearl. “He will help us continue to build our brand and aid in our recruiting efforts with his visual creativity and expertise.”

Prior to his time at UVA, Leonard was a creative producer/editor for Houston Athletics, where he covered men’s basketball, tennis and volleyball. He was also a videographer/photographer for the BIG3 League, a 3-on-3 pro basketball league founded by Ice Cube.

 “I am extremely excited to be joining head coach Bruce Pearl’s staff at Auburn,” Leonard said. “I am thrilled to help build the already exceptional brand of Auburn Basketball and to work closely with world-class athletes here at the university.

“The existing creative staff at Auburn has done a fantastic job with the content for Auburn men’s basketball, and I am excited to bring new and compelling ideas to our social media accounts and recruiting strategy. There’s so much to love about AU, and I can’t wait to join the team and get started.”

A 2017 graduate of Indiana University, Leonard earned his bachelor’s degree in journalism. He was a four-year track & field student-athlete and a member of the 2017 Big Ten Conference Men’s Indoor Championship team. Off the field, he was also a four-year member of IU’s Student-Athlete Advisory Committee (SAAC).

Originally from Houston, Texas, Leonard lettered in track & field at Klein High School. He still holds the school’s high jump record with a height of 6 feet, 11 inches.

Leonard is the son of Mark and Kim Leonard and has one younger sister, Kelli. His hobbies include following all Houston sports, especially the Rockets, and playing pick-up basketball and pickleball.


Please enter your comment!
Please enter your name here