Eyemart Express opens first Auburn store, hosts grand opening event


Special to the
Opelika Observer

Eyemart Express, a leading national optical retailer and the fastest provider of quality prescription eyewear in the industry, celebrated the opening of its first store in Auburn, marking the ninth location in Alabama. The new store, located at 1627 Opelika Road, offers a wide selection of high-quality, fashionable and affordable prescription eyeglasses and sunglasses. Grand opening festivities started on June 3 with special promotions and an event open to the public on June 8.
Eyemart Express takes pride in providing busy consumers with the right glasses at the right price right now, offering a unique mix of value, style and timely service. The 3,444 square foot Auburn store carries more than 2,000 frames from brands such as Fendi, Gucci, Calvin Klein, Ray-Ban and Columbia. The store also features an onsite lab so 90 % of glasses can be ordered and received on the same day — some in as little as 30 minutes.
“We are excited to bring our vast high-quality eyewear assortment and time-saving optical solution to Auburn with our same-day glasses,” said Eyemart Express chief marketing and merchandising officer Paula Blomquist. “Our trained associates are ready to help customers find glasses that are the perfect fit for them and their lifestyle.”
The Eyemart Express grand opening celebration ran from 10 a.m. to 4 p.m. Festivities included live remotes with WAGH-FM and WSTH-FM, prizes from the Wheel of #FrameandFortune, and a special giveaway: The first 25 families at the event received a voucher for one free pair of kid’s glasses.
Auburn residents can either visit the independent doctors of optometry next door for an eye exam or they can bring in an existing prescription from their eye doctor.
The store opening expands the eyewear retailer’s everyday discount programs in Alabama:
• All veterans, retired, active and non-active duty military personnel and their families receive an additional 10% off the company’s existing affordable prices. A valid military ID is required at the time of purchase.
• School faculty and staff including teachers, coaches, bus drivers, janitors and more, receive a 20% discount on eyewear purchases. A valid school employee ID is required at the time of purchase.
“We recognize military families and educators do so much to shape our future generations,” Blomquist said. “Our everyday programs allow us to show our appreciation for their hard work and sacrifice.”
For more information about the Auburn Eyemart Express, visit www.eyemartexpress.com/get-glasses/Auburn/36830.
About Eyemart Express
With 199 stores in 37 states, Eyemart Express ranks among the largest optical retailers in the country with its family of brands: Vision4Less, Visionmart Express, and Eyewear Express. The company operates under its motto of Right Glasses. Right Price. Right Now: a unique mix of value, style and timely service. Onsite labs allow 90% of glasses to be delivered on the same day. To learn more about Eyemart Express, visit EyemartExpress.com.


Please enter your comment!
Please enter your name here